BRYAN – Legends Event Center (LEC), a new sports venue in Bryan, has generated more than $10.8 million since opening in December 2022 by hosting a variety of large-scale sporting events in the 120,000-sf facility.
Attendees stay in local hotels, eat in restaurants, and shop in Bryan stores, generating more local sales tax.
The 23 Adidas Boys and Girls 3SSB Live Invitational and Gold Live Invitational was held in LEC over two weekends this spring. Combined, the two weekends brought nearly $4.5 million in total economic impact. Local businesses saw a large increase in visitation during these two weekends.
Paul Batista, general manager of a local restaurant says, “We have seen lots of traffic coming from Legends Event Center since its opening. The week of the Adidas basketball tournament brought our Raising Cane’s in Bryan some record-breaking sales.”